It is that time of year: the association membership renewal
season. A time where every state and national association you have ever been a
member of reaches out to you to ask, encourage and, sometimes, even bribe you
to join or rejoin.
In 2019, I have belonged to no fewer than seven state and
national associations in the audiology/otolaryngology spaces. These costs run,
each year, around $1500 total in dues and memberships alone. In the past, I
have joined these entities in order to support them and their cause, mission or
movement. Like many of you, I joined because I thought I should. In 2019 though I have done a bit of soul and
my hope is that my journey will help my colleagues also reconsider their
choices in 2020.
First, let’s start at the state level. In my
opinion, state audiology associations are the best value, and undeniably, the
most important membership to have and maintain. Why you may ask? First, a state license is
the only requirement to practice audiology in the United States. Period. ASHA and/or AAA certification, while
possibly being required by a smattering of employers, is not a requirement to
be an audiologist and is redundant to licensure. State audiology associations
and their volunteers help seat licensure boards, create and shepherd licensure
act and rules changes, and respond to legislative, regulatory, and managed care
threats and opportunities. In other
words, it is these folks that help protect our day to day right to practice and
landscape in which we work. Secondly, they offer affordable and easy access to
continuing education opportunities. Finally, they are a wonderful place to
network with your “neighbors”. Unfortunately, state audiology associations are
underrepresented in almost every state.
The membership numbers just do not reflect the acknowledgment of the
invaluable role they play in our practices. Audiologists want folks to protect
their scope of practice but do not realize that it takes membership, convention
attendance and fundraising dollars to make that happen! A lobbyist, which is required at the state
level, costs an association between $20,000
and $50,000 every year! If there is one membership I will NEVER
give up, it is my membership in my state association, which, in my case, is the
Illinois Academy of Audiology. It is
the best $115 can ever spend!
Now, national audiology associations offer a tougher
decision because there are so many options.
Did you know that audiology, despite is rather small size, is
represented by no fewer than ten stakeholder groups and more than one “parent”
group, who each purport to represent the profession? These parent groups can
say they are the main representation because many of us belong to both groups.
As a result, they each get to count us as one of them. This fragmentation could
be part of our demise. We need to decide
who we want to represent us and our profession and end the days of being part
of so many groups. I know this is
hard; I too need and will be making this decision for 2020. Here are the things
I am considering in making my decision:
·
Whose organizational mission, and accompanying
actions, best represent my vision for the future of the profession?
·
Which organization do I trust to protect the
profession of audiology over it is own association interests?
·
Which organization is honest and transparent in
their dealings with members and colleagues?
·
Which organization has the human and financial
resources to move the profession of audiology forward?
·
Which organization offers valuable member
benefits, journals, and training opportunities?
·
Which organization responds in a timely, honest
manner to member inquiries and concerns?
·
Which organization has the best vision and plan
for audiology’s legislative and regulatory future?
·
Which
organization has a “hill they are willing to die on” where they put the
well-being of the profession ahead of the survival of the association?
·
Which organization is the most inclusive?
·
Which organization provides the best value of
the member dollars I paid?
I am going to decide, in 2020, between the American Academy
of Audiology (AAA) and the American Speech Language Hearing Association (ASHA)
memberships once and for all in 2020. I encourage many of my colleagues to consider
doing the same so both organizations cannot say they represent each of us. We need a true, singular professional
leader and membership (like voting) is the only way our voices can be heard and
that our message can be clear and consistent.
Despite the fact that I feel as though I should support and
be represented by one of the two larger audiology associations, for me, the Academy of Doctors of Audiology is my
professional home because my professional value and priorities best mesh
with theirs. While I would LOVE to see it as the primary audiology association
(because they have and continue to do so much for all of the profession given
their limited size), I am not sure that is realistic. Each of you may also have another professional
association that is not AAA or ASHA and better serves your professional needs. If so, great! But, again, I encourage all of
us to support AAA OR ASHA as well as these other valuable associations. I, for
example, will remain an ADA member and a member of ASHA or AAA. These decisions will also reduce my costs
and give me dollars to donate to advocacy or awareness initiatives.
Finally, I have been a member of the Academy of Otolaryngology
Head and Neck Surgery for at least two decades.
I find their clinical guidelines and resources to be stellar, as well as
the access to a plethora of excellent journals.
In 2020, I have to decide if continuing this membership is in the best
interest of me, my clients, and the profession.
Think about it, if
each of us dropped association memberships that are not valuable to us, our
daily practice, our patients, or our profession and moved even a portion of
those monies into supporting our state audiology associations or funding
political action or awareness or audiology, where we could be. Washington DC lobbyists are $150,000+ per
year. If every audiologist did not renew at least one national membership next
year and spent at least one-third of those dues on joining their state
association and at least one-third on a political action committee, advocacy or
awareness donation, you could save approximately $100 for your family, raise
approximately $5000 - $10000 for every state association and raise
approximately $900,000 for the future of our profession.
Audiology has limited numbers and even more limited human
and financial resources. We have to make
sure that we are using our resources wisely and that we have a singular voice
representing us. We face many
professional challenges in the coming years and it is VITAL that we have an
entity representing and protecting us, as well as making the hard choices need
to advance our profession.
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